The company has not yet shared any details about how the policy will affect Facebook’s advertising, but the updated policy does include a few important points.
First, Facebook says it does not sell your data to third parties, but rather to the company it partners with to create your personalized ads.
It also notes that your information is kept confidential and is protected by data security protections.
Second, the new policy requires that you create a “clear, concise, and accurate description of how you use the Facebook Platform and how you are using it to help you connect with your friends and connect with other people.”
The Facebook policy says that Facebook does not share your information with third parties except as needed to perform their obligations under law.
It says that “your personal information is not shared, stored, or otherwise used to create, process, manage, or deliver targeted advertising, including through Facebook advertising tools.
Instead, Facebook uses this information to help advertisers understand and target their ad campaigns more effectively.
For example, Facebook may use information you provide to us to contact you or provide you with information about products or services.
You can change your settings for targeted advertising and opt out of targeted advertising from your Facebook account at any time.
Amazon says that it only uses your information to: manage your shopping experience, help you discover new products and services, and serve personalized advertising.
Second of all it says that Amazon does not use information to analyze or track you personally, and that it will only share your data with the companies that provide your personalized ad platform, like Facebook, that your preferences are aligned with.
Third, Amazon says it is required to disclose to you information about any third party that it collects information about, including information that it does or does not receive from Amazon.
Fourth of all the Amazon privacy statement says that the information you share with us is strictly confidential.
BuzzFeed News contacted Amazon and Facebook for comment on the new privacy policies, but neither responded.
Amazon Privacy Statement